About Us

Our Message

We believe in the power of continuous innovation—honoring the lessons of the past, staying mindful of the present, and embracing the possibilities of the future. We understand that true progress doesn't always require drastic change; even the smallest improvements in our daily operations can lead to meaningful advancements. By reflecting on our experiences, staying focused on current opportunities, and preparing for what lies ahead, we foster a culture of growth and excellence. This approach ensures that we are always evolving, delivering value, and striving to improve in every aspect of our business.

Vision

"To be a leading technology provider in Iraq, empowering businesses and individuals through innovative IT solutions that drive growth, efficiency, and progress. By delivering high-quality products, cutting-edge services, and unparalleled customer support, we aim to bridge the digital divide and contribute to the development of Iraq's technology infrastructure. Al Farah Computer Company is committed to fostering a digital future, where technology is accessible, reliable, and transformative for all."

Mission

"To be the leading provider of IT products and services, offering exceptional customer service and a globally competitive, diversified e-commerce platform. We are dedicated to understanding the evolving needs of our customers and adapting to the dynamic nature of the industry, ensuring that we consistently deliver innovative solutions that drive success and growth."

Goals

"To foster and maintain strong, long-term business relationships with our customers by consistently delivering high-quality IT products and services. We are committed to continuously evolving and adapting to global technological advancements through innovation, ensuring that we remain competitive and efficient. Our goal is to empower our customers with advanced solutions, drive digital transformation, and contribute to the growth of Iraq’s technology sector, aligning with our mission to provide exceptional service and a globally competitive e-commerce platform."

Company Values

Integrity
Innovation and Creativity
Commitment to Customers
Leadership and Teamwork
Passion

About the Company

Janat Al-Farah Computers & Electronics Trading Ltd is a leading IT products, services, and solutions provider to both private and public organizations. The company was established in 1996 in Baghdad, Iraq and is one of the first IT companies built in the city. We have multiple branches in Iraq with service center.

By year 2004, we opened our regional office in Dubai, Business Bay area under the name Al Farah Computer Company.

In 2016, the company ventured into large format printing and decoration known as Al Farah Printing Solutions for wallpapers, stickers, flexo, photo paper, and glass.

The company has set customer satisfaction and fulfilment by providing high-level technical solutions and advanced practical experiences in computer and network solutions. The company is committed to only provide professional technical services and genuine high-quality products at competitive prices.

With over 25 years in the industry, Janat Al-Farah Computers & Electronics Trading Ltd strive and continue to be one of the leading IT companies in the market and plans to further innovate our e-commerce platform to widen our reach and provide comfort and convenience to all our customers. We have engaged in social media and have developed our e-commerce website, www.alfarah-store.com, so our customers can communicate with us, purchase conveniently online with just a few clicks and have it delivered door-to-door.

We believe that our success is underpinned by the fact that we are focused on doing things exceptionally and delivering it with consistency to all our customers without compromising the quality and competitiveness of our products and services.

Products & Services

Our company will ensure that you are provided with a high quality of products and team continuity

IT HARDWARE

Laptops & Tablets
Desktops
Monitors
Printers, Plotters & Scanners
Supplies (Inks, Toners, Papers, etc.)
Power/UPS
Power/UPS Equipment
Network & Communication
Storage Components
Digital Imaging Equipment
Accessories & Peripherals

SERVICES

Warranties, Maintenance & Repairs

Network Solution Provider

Installation for Power/UPS, Laptops/Computers, Servers/Network

Our Partners

Janat Al-Farah Computers & Electronics Trading Ltd is dealing with the most trusted global companies with outstanding product reliability and exceptional service.

Zeus
Rapoo
Lexar
Lenovo
Intel
Canon
Lexmark
APC by Schneider Electric
Tripp Lite by Eaton
HP
Brother
AMD
Galax

Location, Contact Details and Website

Headquarters: IRAQ, Baghdad, Al Senaha Street, opposite the University of Technology
Contact: +964.773.955.2009
E-commerce Website: www.alfarah-store.com

IT Showroom: IRAQ, Baghdad, Al Senaha Street, opposite the University of Technology
Contact: +964.773.955.2009
Facebook Page: www.facebook.com/alfarahonline
Instagram Account: @janat_alfarah
Tiktok Account: @janatalfarah

Power Showroom: IRAQ, Baghdad, Al Senaha Street, opposite the University of Technology
Contact: +964.773.955.2009

Printing Solutions Department: Iraq, Baghdad, Al-Sina’a Street, opposite the University of Technology
Contact: 07706884658
Facebook Page: www.facebook.com/AlFarahSPDecoraithon

Service Center: IRAQ, Baghdad, Al Senaha Street, opposite the University of Technology
Contact: +964.773.955.2009

Dubai Office: ALFARAH COMPUTER COMPANY
Address: 2809 Burlington Tower, Business Bay, Dubai, UAE
Phone Number: +97143388812
Email: alfarah@alfarah.co